Topic · Online Shopping & E-commerce
Trust in the purchase itself is breaking down — ratings, listings, and cancellation flows that stopped meaning what they say.
Amazon reviews, fake ratings, marketplace fraud, subscription traps, and ticket resale scams.
7
problems tracked in this topic
6
currently marked Open or Heating Up
33
sourced signals tracked across the topic
Problems in this topic
7 of 7Crowded
Amazon Reviews
30%
Of all online reviews are estimated to be fake or inauthentic — one in three reviews across major platforms including Amazon
5 signalsCrowded ↗
Heating Up
Clothing Size Chaos
$816B
Worth of clothing returned in the US annually, largely driven by sizing issues
2 signalsHeating Up ↗
Heating Up
Ticket Scams
$15B+
Size of the secondary ticket market in the US annually
5 signalsHeating Up ↗
Open
Marketplace Logistics
$794M
Lost to scams that started on Facebook in 2025 alone, more than any other social platform
1 signalOpen ↗
Heating Up
AI Shopping Trust
$770.7B
Cost to global consumers from fake reviews in 2025, projected to reach $1.07 trillion in bad purchases by 2030
2 signalsHeating Up ↗
Heating Up
Subscription Traps
$1,080
Average Americans spend on subscriptions per year
4 signalsHeating Up ↗
Heating Up
Plus-Size Vanishing
37%
Decline in Target's online extended-size women's apparel assortment, March 2025 to March 2026
3 signalsHeating Up ↗